Vol. 7 No. 1 (2022): Jurnal NUSAMBA

Jurnal Nusantara Aplikasi Manajemen Bisnis (NUSAMBA) is a journal that publishes the results of research and also scientific articles in the field of Management and Business to develop knowlegde about management both strategic management, financial management, HR management, operational management, entrepreneurship. Jurnal Nusantara Aplikasi Manajemen Bisnis highly values critical thinking for the enrichment of the scientific realm. Jurnal Nusantara Aplikasi Manajemen Bisnis is published by the Program Studi Manajemen Universitas Nusantara PGRI Kediri twice a year

Published: 2022-04-24

Artikel

Berbagi Pengetahuan adalah Kekuatan: Perspektif Teori Pertukaran Sosial dan Efek Pemediasi Berganda Komitmen Belajar dan Adaptasi Interpersonal

Indri Yani Agustin, Handrio Adhi Pradana

1 - 16

https://doi.org/10.29407/nusamba.v7i1.16565
Abstract views: 532 , pdf downloads: 492
- pdf
Media Komunikasi Pemasaran Digital Marketing Produk Umkm Selama Pandemi Covid-19

Marya Mujayana, Rudi Santoso

17 - 30

https://doi.org/10.29407/nusamba.v7i1.16200
Abstract views: 1043 , pdf downloads: 1179
- pdf
Kesiapan Perubahan Organisasi Di Dalam Melakukan Transformasi Digital Berdasarkan Model Knoster

Guntur Haludin, Richardus Eko Indrajit, Erick Dazki

31-41

https://doi.org/10.29407/nusamba.v7i1.16417
Abstract views: 415 , pdf downloads: 420
- pdf
Analisis Kualitas Layanan dan Inovasi Produk Dengan Menggunakan Structural Equation Model ( Studi Kasus Pada PT. Mandiri Utama Finance Tulungagung)

Nurani Nurani, Marlena Marlena, M. Dicky A S

42 - 53

https://doi.org/10.29407/nusamba.v7i1.16324
Abstract views: 253 , pdf downloads: 315
- pdf
Analisis Customer Value Index dalam Menggunakan Mobile Payment di DKI Jakarta

Sarah Khairunnisa Zukhrufiah Mulyawan, Osa Omar Sharif

54 - 72

https://doi.org/10.29407/nusamba.v7i1.16179
Abstract views: 250 , pdf downloads: 292
- pdf
The Effect of Work Discipline and Work Motivation Towards Employee Performance at PT. Alamjaya Wirasentosa

Nico Salim, Amelia Amelia

73 - 83

https://doi.org/10.29407/nusamba.v7i1.16009
Abstract views: 304 , pdf downloads: 396
- pdf
Komparasi Model Single Moving Avarage & Exponential Smoothing Untuk Peramalan Penjualan AMDK NuClees

Rony Kurniawan Kurniawan, Samari Samari, Sigit Ratnanto

84 - 92

https://doi.org/10.29407/nusamba.v7i1.17740
Abstract views: 214 , pdf downloads: 208
- pdf
Analysis of the Impact of Place and Promotional Strategies of Marketing Mix towards Consumer Purchase Decision in Marutama Ramen

Jocelyn Jocelyn, Amelia Amelia

93 - 106

https://doi.org/10.29407/nusamba.v7i1.16008
Abstract views: 396 , pdf downloads: 509
- pdf
Total Cost Dan Net Profit Margin Usaha Abon Ikan Madurasa Provinsi Papua Barat

Sarah Usman, Roni Bawole, Mudji Rahayu, Tresia Tururaja, Marthin Matulessy

107-117

https://doi.org/10.29407/nusamba.v7i1.16486
Abstract views: 210 , pdf downloads: 280
- pdf
Key Performance Indicator Merujuk pada Perspektif Proses Bisnis Internal dan Perspektif Pembelajaran dan Pertumbuhan

Ristanti Akseptori, R A Norromadani Yuniati, Danis Maulana, Murni Sari Dewi

118 - 134

https://doi.org/10.29407/nusamba.v7i1.17396
Abstract views: 452 ,
Strategi Mengendalikan Turnover Karyawan: Studi Kasus Pada Sebuah Rumah Sakit Swasta Di Kota Manado

Felania Injilia Tigau, Agus Sugiarto

135 - 148

https://doi.org/10.29407/nusamba.v7i1.17395
Abstract views: 562 , pdf downloads: 898
- pdf
Implementasi Lean Canvas Sebagai Upaya Meningkatkan Skill Enterpreneurship Mahasiswa Di Perguruan Tinggi

Suharto Suharto

149 -161

https://doi.org/10.29407/nusamba.v7i1.17965
Abstract views: 346 , pdf downloads: 413
- pdf
Pengaruh Iklim Organisasi Terhadap Kepuasan Kerja Dengan Komitmen Organisasi Sebagai Variabel Mediasi

Titin Rustini, Muslichah Muslichah

162 - 173

https://doi.org/10.29407/nusamba.v7i1.14826
Abstract views: 448 , pdf downloads: 624
- pdf