Vol. 7 No. 1 (2022): Jurnal Nusantara Aplikasi Manajemen Bisnis

View Vol. 7 No. 1 (2022): Jurnal Nusantara Aplikasi Manajemen Bisnis

Jurnal Nusantara Aplikasi Manajemen Bisnis (NUSAMBA) is a journal that publishes the results of research and also scientific articles in the field of Management and Business to develop knowlegde about management both strategic management, financial management, HR management, operational management, entrepreneurship. Jurnal Nusantara Aplikasi Manajemen Bisnis highly values critical thinking for the enrichment of the scientific realm. Jurnal Nusantara Aplikasi Manajemen Bisnis is published by the Program Studi Manajemen Universitas Nusantara PGRI Kediri twice a year

Published: 2022-04-24

Artikel

  • Berbagi Pengetahuan adalah Kekuatan: Perspektif Teori Pertukaran Sosial dan Efek Pemediasi Berganda Komitmen Belajar dan Adaptasi Interpersonal

    Indri Yani Agustin, Handrio Adhi Pradana
    1 - 16
    DOI: https://doi.org/10.29407/nusamba.v7i1.16565
    Abstract views: 826 , pdf downloads: 832

  • Media Komunikasi Pemasaran Digital Marketing Produk Umkm Selama Pandemi Covid-19

    Marya Mujayana, Rudi Santoso
    17 - 30
    DOI: https://doi.org/10.29407/nusamba.v7i1.16200
    Abstract views: 1315 , pdf downloads: 1417

  • Kesiapan Perubahan Organisasi Di Dalam Melakukan Transformasi Digital Berdasarkan Model Knoster

    Guntur Haludin, Richardus Eko Indrajit, Erick Dazki
    31-41
    DOI: https://doi.org/10.29407/nusamba.v7i1.16417
    Abstract views: 826 , pdf downloads: 692

  • Analisis Kualitas Layanan dan Inovasi Produk Dengan Menggunakan Structural Equation Model ( Studi Kasus Pada PT. Mandiri Utama Finance Tulungagung)

    Nurani Nurani, Marlena Marlena, M. Dicky A S
    42 - 53
    DOI: https://doi.org/10.29407/nusamba.v7i1.16324
    Abstract views: 478 , pdf downloads: 517

  • Analisis Customer Value Index dalam Menggunakan Mobile Payment di DKI Jakarta

    Sarah Khairunnisa Zukhrufiah Mulyawan, Osa Omar Sharif
    54 - 72
    DOI: https://doi.org/10.29407/nusamba.v7i1.16179
    Abstract views: 441 , pdf downloads: 432

  • The Effect of Work Discipline and Work Motivation Towards Employee Performance at PT. Alamjaya Wirasentosa

    Nico Salim, Amelia Amelia
    73 - 83
    DOI: https://doi.org/10.29407/nusamba.v7i1.16009
    Abstract views: 464 , pdf downloads: 556

  • Komparasi Model Single Moving Avarage & Exponential Smoothing Untuk Peramalan Penjualan AMDK NuClees

    Rony Kurniawan Kurniawan, Samari Samari, Sigit Ratnanto
    84 - 92
    DOI: https://doi.org/10.29407/nusamba.v7i1.17740
    Abstract views: 413 , pdf downloads: 431

  • Analysis of the Impact of Place and Promotional Strategies of Marketing Mix towards Consumer Purchase Decision in Marutama Ramen

    Jocelyn Jocelyn, Amelia Amelia
    93 - 106
    DOI: https://doi.org/10.29407/nusamba.v7i1.16008
    Abstract views: 715 , pdf downloads: 814

  • Total Cost Dan Net Profit Margin Usaha Abon Ikan Madurasa Provinsi Papua Barat

    Sarah Usman, Roni Bawole, Mudji Rahayu, Tresia Tururaja, Marthin Matulessy
    107-117
    DOI: https://doi.org/10.29407/nusamba.v7i1.16486
    Abstract views: 426 , pdf downloads: 495

  • Key Performance Indicator Merujuk pada Perspektif Proses Bisnis Internal dan Perspektif Pembelajaran dan Pertumbuhan

    Ristanti Akseptori, R A Norromadani Yuniati, Danis Maulana, Murni Sari Dewi
    118 - 134
    DOI: https://doi.org/10.29407/nusamba.v7i1.17396
    Abstract views: 808 ,

  • Strategi Mengendalikan Turnover Karyawan: Studi Kasus Pada Sebuah Rumah Sakit Swasta Di Kota Manado

    Felania Injilia Tigau, Agus Sugiarto
    135 - 148
    DOI: https://doi.org/10.29407/nusamba.v7i1.17395
    Abstract views: 1243 , pdf downloads: 2897

  • Implementasi Lean Canvas Sebagai Upaya Meningkatkan Skill Enterpreneurship Mahasiswa Di Perguruan Tinggi

    Suharto Suharto
    149 -161
    DOI: https://doi.org/10.29407/nusamba.v7i1.17965
    Abstract views: 708 , pdf downloads: 1119

  • Pengaruh Iklim Organisasi Terhadap Kepuasan Kerja Dengan Komitmen Organisasi Sebagai Variabel Mediasi

    Titin Rustini, Muslichah Muslichah
    162 - 173
    DOI: https://doi.org/10.29407/nusamba.v7i1.14826
    Abstract views: 699 , pdf downloads: 822