Analisis Anteseden E-Money Adoption pada Masyarakat di Kota Batam
DOI:
https://doi.org/10.29407/nusamba.v9i1.20173Keywords:
Ease of Use, Performance Expectancy, Habit, Covid-19 Risk, Behaviour IntentionAbstract
Research aim: This study intends to determine the intensity of people's behavior in using electronic money.
Design/Approach: This study was designed with a survey research model.
Research Finding: The study's outcome indicates that ease of use, performance risk expectations, habits, and COVID-19 risk had a significant positive effect on the actual use of e-money with behavioral intensity as mediation.
Theoretical contribution/Originality: This research shows that the use of e-money increased during pandemics.
Practitioner/Policy implication: This research can be useful for the e-money platform as material for R&D to provide expansion and improvement of the business side of the e-money company.
Research limitation: This research solely centered on several variables, i.e. ease of use, performance risk expectations, habits, and Covid-19 risk.
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