Vol. 8 No. 2 (2023): Jurnal Nusantara Aplikasi Manajemen Bisnis
Jurnal Nusantara Aplikasi Manajemen Bisnis (NUSAMBA) is a journal that publishes the results of research and also scientific articles in the field of Management and Business to develop knowlegde about management both strategic management, financial management, HR management, operational management, entrepreneurship. Jurnal Nusantara Aplikasi Manajemen Bisnis highly values critical thinking for the enrichment of the scientific realm. Jurnal Nusantara Aplikasi Manajemen Bisnis is published by the Program Studi Manajemen Universitas Nusantara PGRI Kediri twice a year
Published:
2023-10-14
Full Issue
Artikel
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Experiential Marketing Strategy And Its Influence On Brand Identity In The Café Business
Abstract views: 378 , pdf downloads: 459 -
Innovation-based Human Resources Performance Improvement Strategy to Support Tourism Recovery at Tourism Village
Abstract views: 174 , pdf downloads: 200 -
Value Analysis in Airframe Manufacturing Industry: A Value Network Approach
Abstract views: 211 , pdf downloads: 211 -
Analisis Pentingnya Online Customer Review Dalam Mempengaruhi Keputusan Pembelian Produk Gadget
Abstract views: 685 , pdf downloads: 587 -
Inovasi Sosial Tubanan Agrocyrcleforestry: Sebuah Studi Menggunakan Metode Social Return On Investment (SROI)
Abstract views: 342 , pdf downloads: 323 -
Redefinisi Keputusan Konsumen dalam Jasa Transportasi Online: Menilai Faktor Kemudahan, Kepercayaan, dan Harga di Ekosistem Grab
Abstract views: 208 , pdf downloads: 333 -
Penggunaan Media Pemasaran Pada Mahasiswa Perguruan Tinggi Terbuka dan Jarak Jauh Di Indonesia
Abstract views: 234 , pdf downloads: 267 -
Kunci Kesuksesan UMKM di Era Pandemi: Analisis Kemampuan Adaptasi dan Kinerja
Abstract views: 212 , pdf downloads: 212 -
Determinan Perilaku Hedonic Shoping Di Era Digital
Abstract views: 181 , pdf downloads: 212 -
Analisis Strategi Customer Bonding Untuk Membangun Loyalitas Pelanggan Pada Labella Hijab Store Lamongan
Abstract views: 311 , PDF downloads: 323 -
Analisis Purchasing Intention Melalui Penggunaan Augmented Reality Di Aplikasi Belanja Online
Abstract views: 373 , pdf downloads: 385 -
Faktor Penghambat Berkembangnya Bisnis dari Badan Usaha Milik Desa di Kabupaten Sumba Timur
Abstract views: 286 , pdf downloads: 234 -
Utilization Of Social Network Analysis To Analysis Content Beauty Influencer On The Twitter Application
Abstract views: 202 , pdf downloads: 220 -
Analisis Perceived Quality Dan Perceived Value Terhadap Intention To Subscribe Pada Layanan Video On Demand Viu
Abstract views: 99 , pdf downloads: 193 -
Kepuasan Kerja dan Kinerja Karyawan pada Perusahaan Elektronik di Kawasan Industri Jababeka
Abstract views: 187 , pdf downloads: 211 -
Rantai Nilai, Corporate Farming Dan Nilai Tambah Komoditas Kopi Kabupaten Temanggung
Abstract views: 244 , pdf downloads: 241 -
Pengaruh Kapasitas Pemasaran Media Sosial Terhadap Kinerja Keuangan UMKM: Peran Dari Hubungan Konsumen
Abstract views: 365 , pdf downloads: 103 -
Marketing Strategy for Facing Changes in Consumer Behavior in Disruption Era
Abstract views: 327 , pdf downloads: 248 -
Perilaku Keuangan Mahasiswa Ditinjau Dari Gaya Hidup Hedonisme, Locus Of Control, Dan Literasi Keuangan
Abstract views: 501 , pdf downloads: 477 -
The Influence of Service Quality On Customer Loyalty and Satisfaction as an Intervening Variable in using Bus Transportation Services
Abstract views: 256 , pdf downloads: 326