Peran Instagram dalam Membentuk Perilaku Konsumsi Remaja

Eunike Rose Mita Lukiani Lukiani; Ayu Nur  Rizka; Tjetjep Yusuf  Afandi; Zainal  Arifin; Bayu  Surindra; Elis  Irmayanti; Efa Wahyu  Prastyaningtyas

doi:10.29407/ja.v5i1.15969

Authors

Eunike Rose Mita Lukiani Lukiani Universitas Nusantara PGRI Kediri
Ayu Nur Rizka Universitas Nusantara PGRI Kediri
Tjetjep Yusuf Afandi Universitas Nusantara PGRI Kediri
Zainal Arifin Universitas Nusantara PGRI Kediri
Bayu Surindra Universitas Nusantara PGRI Kediri
Elis Irmayanti Universitas Nusantara PGRI Kediri
Efa Wahyu Prastyaningtyas Universitas Nusantara PGRI Kediri

DOI:

https://doi.org/10.29407/ja.v5i1.15969

Keywords:

Instagram, Behavior, Rational Consumptive, Irrational Consumtive, behavior, Youth

Abstract

This community service article is a follow-up to a study entitled The Relationship between Instagram and Consumptive Behavior in Economic Education Students, Universitas Nusantara PGRI Kediri. From this research, it is known that Instagram actively contributes to shaping the consumption behavior of students in economic education to be irrational (irrational). It turns out that these findings are not yet known and are not realized by adolescents. Therefore, given the large loss of irrational consumption behavior, it is necessary to provide information (socialization) about how the contribution (role) of Instagram is in shaping consumption behavior. This form of community service is in the form of information / counseling (socialization) which is carried out to the youth of Sumberejo Village.

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References

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