Peran Instagram dalam Membentuk Perilaku Konsumsi Remaja

  • Eunike Rose Mita Lukiani Lukiani Universitas Nusantara PGRI Kediri
  • Ayu Nur Rizka Universitas Nusantara PGRI Kediri
  • Tjetjep Yusuf Afandi Universitas Nusantara PGRI Kediri
  • Zainal Arifin Universitas Nusantara PGRI Kediri
  • Bayu Surindra Universitas Nusantara PGRI Kediri
  • Elis Irmayanti Universitas Nusantara PGRI Kediri
  • Efa Wahyu Prastyaningtyas Universitas Nusantara PGRI Kediri
Abstract views: 1088 , PDF (Bahasa Indonesia) downloads: 0
Keywords: Instagram, Behavior, Rational Consumptive, Irrational Consumtive, behavior, Youth

Abstract

This community service article is a follow-up to a study entitled The Relationship between Instagram and Consumptive Behavior in Economic Education Students, Universitas Nusantara PGRI Kediri. From this research, it is known that Instagram actively contributes to shaping the consumption behavior of students in economic education to be irrational (irrational). It turns out that these findings are not yet known and are not realized by adolescents. Therefore, given the large loss of irrational consumption behavior, it is necessary to provide information (socialization) about how the contribution (role) of Instagram is in shaping consumption behavior. This form of community service is in the form of information / counseling (socialization) which is carried out to the youth of Sumberejo Village.

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References

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Kurniawan, C. (2017). Analisis Faktor-Faktor Yang Mempengaruhi Perilaku Konsumtif Ekonomi Pada Mahasiswa. Jurnal Media Wahana Ekonomika, 13(4), 107–118.

Miranda, S., & Lubis, E. E. (2017). Pengaruh Instagram Sebagai Media Online Shopping Fashion Terhadap Perilaku Konsumtif Mahasiswa Fakultas Ilmu Sosial dan Ilmu Politik Universita Riau. JOM FISIP, 4(1), 1–15.

Rizka, A. N., Afandi, T. Y., & Lukiani, E. R. M. (2019). Hubungan Instagram dengan Perilaku Konsumtif Mahasiswa Pendidikan Ekonomi Universitas Nusantara PGRI Kediri. Efektor, 6(2), 1–9.

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Published
2021-06-28
How to Cite
Lukiani, E. R. M. L., Rizka, A. N., Afandi, T. Y., Arifin, Z., Surindra, B., Irmayanti, E., & Prastyaningtyas, E. W. (2021). Peran Instagram dalam Membentuk Perilaku Konsumsi Remaja. Jurnal ABDINUS : Jurnal Pengabdian Nusantara, 5(1), 97-104. https://doi.org/10.29407/ja.v5i1.15969