Pelatihan Desain Kemasan Pada Produk Pertanian Beserta Produk Olahannya di Dusun Putukrejo

Abstract

The purpose of the community service activity is to provide expertise in designing packaging to the PKK mothers (partners). Putukrejo Hamlet is the location for the community service carried out by lecturers from Merdeka University Malang under the funding scheme of KEMENRISTEK DIKTI in 2025. This community service activity is conducted due to difficulties in selling agricultural products along with their processed goods. In addition, partners still sell their products with traditional packaging, which does not add value to the agricultural products produced. The agricultural products produced by the partners include mustard greens, moringa leaves, and eggplants. The partners also develop innovations in their agricultural products, namely eggplant brownies, mustard milk pudding, and moringa leaves. Innovative products will not be widely recognized or even sold online without attractive packaging. To create an appealing label design, the community service team teaches the partners how to use the Canva application. Although the education world is already familiar with this application, for some people, such as PKK mothers (partners), this is something new. The partners are also quite enthusiastic about the Canva training. The limitations of this community service program are confined to the training only, without going as far as producing product labels on a large scale. Nevertheless, this contribution impacts all aspects, from the partners to the students and lecturers.