The Role of Gen Z in Utilizing Social Media to Enhance MSME Competitiveness Toward Indonesia Emas 2045. Efektor, [S. l.], v. 12, n. 2, p. 283–295, 2025. DOI: 10.29407/e.v12i2.27416. Disponível em: https://ojs.unpkediri.ac.id/index.php/efektor-e/article/view/27416. Acesso em: 18 dec. 2025.